Finally! A long-wear foundation that feels like nothing and takes on everything: marathon workdays, sultry weather—for up to 16 hours. You get light-to-medium coverage, in a formula that our experts infused with vitamin E and lemon extract; we personally love how it skims on and blends seamlessly, producing the naturally luminous, flawless finish we’ve always wanted. The formula also helps to make dull skin look brighter (and like it’s had its morning coffee or kombucha)—so even a night of restless sleep won’t show through the glow. As always, dermatologist tested, hypoallergenic, fragrance free, clean, and cruelty free. Pair with your favorite Almay powder and blush for a complete look. Available in 7 shades
Is Discontinued By Manufacturer : No
Product Dimensions : 6 x 5 x 4 inches; 3.2 ounces
Item model number : 309970231019
UPC : 309970231019
Manufacturer : Almay
ASIN : B0039UTUK4
Best Sellers Rank: #10,739 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #116 in Foundation Makeup
Customer Reviews: 4.6 4.6 out of 5 stars (2,845) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
Helps nourish and protect your skin for up to 16 hours and won’t rub off even in heat and humidity
Formulated with vitamin E and lemon extract to keep skin smooth and naturally radiant
Light to medium buildable coverage blends seamlessly for a naturally luminous and flawless finish
Helps to make dull skin look brighter so even a night of restless sleep won’t show through the glow
As always, dermatologist tested, hypoallergenic, fragrance free, clean, and cruelty free
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8,000PPM Spicule Facial Serum, Soothing Herbal Extract for Blemish-prone, Spot Care, Uneven Skin Texture, Smooth Complexion, Clarity, Day & Night Liquid Skin Booster (0.17 FL OZ/5G)
Original price was: $8.98.$6.99Current price is: $6.99.
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Almay Liquid Foundation, Truly Lasting Color, Long Wearing Natural Finish, Vitamin E and Lemon Extract, Hypoallergenic, Cruelty-Free, Dermatologist Tested, 120 Ivory, 1 fl oz
Original price was: $16.79.$12.97Current price is: $12.97.
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Reviews
12 reviews for Almay Liquid Foundation, Truly Lasting Color, Long Wearing Natural Finish, Vitamin E and Lemon Extract, Hypoallergenic, Cruelty-Free, Dermatologist Tested, 120 Ivory, 1 fl oz
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Amazon Customer –
Medium coverage, long-lasting
I’m almost 50 and it works amazingly well on my skin. It’s lightweight but it evens out my skin tone like medium coverage. You can apply more and it doesn’t look caky. It doesn’t clog pores. I paid less than $20, so I guess it’s a convenient price, great quality. Oh, and it stays on even if you sweat or cry.
P.A.M. –
Thick
Long lasting. Full coverage on my face.It is not to lightweight. On thick side.The moisture level is not a lot.It is blendable if I use my moisturizer first.Good quality and nice value.
Kindle Customer –
Use it on sensitive skin; washes off easily
I have sensitive skin and love this Almay foundation. Covers my eye bags and evens the color of my complexion and washes off easily!! It is lightweight even in summer. No scent so you don’t smell like your makeup!!
SuzieCee –
Feels great but too dark. : (
This is a wonderful feeling foundation. It spreads well, blends well, and covers slight freckles and blemishes but I chose what I believed to be the lightest color, buff, and it’s still too dark… : (Can anyone tell me if ivory is any lighter?Okay, Update:I bought Ivory and I must take this up a notch from 4 stars to 5. The feel on my skin is fantastic, considering (I am naturally super oily and in all fairness I have NOT found a makeup that can deal), it sinks into my skin nicely, it covers well for me. What makes it cover well for me? I have light (sometimes ghostly where people beg me to get some sunlight) skin. Aforementioned, I have oily skin and very few wrinkles. I don’t have pockmarks although I do get acne. My acne varies between whiteheads to downright cystic acne. There’s not much you can do to cover cystic acne; they’re not selling miracle in a bottle. It does cover whiteheads to the point where they are at least your skin tone. I am an avid user of retin-A so scarring and the dark coloration goes away quickly. I do not believe that if you have significant darkening from acne that this will be the product for you. For THIS issue I would strongly suggest Bare Minerals; I believe that they are calling themselves “Bare Essentials” now. It’s that mineral makeup. Get the summer bisque concealer (if you are fair toned) and you WILL be covered. The main reason that I don’t use this mineral makeup is that I don’t require that kind of coverage and it appears to exacerbate my oily skin. The makeup itself is almost impossible to wash off (at least that was the old formula I don’t know what it is like now) so it’s a great go to makeup if you plan to sweat. Also a little moisture blends it in better. In fact, it is suggested that you spritz your face with water and blend in for a more natural look.NOW BACK TO THIS MAKEUP…. : )This is a fantastic makeup if you have acne but acne that doesn’t leave much scarring or dark spots. I would consider this a medium coverage makeup. Lastly, I would not recommend for dry skin especially if you are concerned about makeup that makes fine lines more noticable.
Nicole NV –
Lightweight, medium coverage, Semi Matt
So I started to change my formula when it came to foundation being that I wanted to go for a healthier foundation a lot of these foundations are not hyperallogenic, unless you pay for non-drugstore foundation the only foundation I know that are hyperallogenic, that are for sensitive skin are physicians, boots, Almay, some Revlon products and Neutrogena but Neutrogena has a tendency of irritating my skin for some reason. I have combination skin with an oily T-zone I’m acne prone with sensitive skin, I’m 28 and still get acne I was using the Almay clear complexion which worked really well with me but unfortunately, I had read up on using salicylic acid which it contains, that with time it tends to thin the skin it is not good for people of medium skintone Hispanic or black I’m cool toned with a tan I realize that it was starting to leave dark spots on my face every time I broke out and it would clear up it would turn into a dark spot and scar so I decided to try this formula which has vitamin C, vitamin E which is healthier for your skin I must say that I am very impressed it goes on smoothly and does not emphasize on my pores it does not settle in lines although I do use it under my eyes with a Real techniques beauty blender and the rest of my face with a flat top kabuki brush. take it in mind this foundation will not look good at all!!’ if you do not know your undertone and do not get the right color foundation I have went through a few of them by now and have learned. As for coverage I have lots of acne scars but I do not like to wear heavy makeup I use full coverage in the winter time only because it doesn’t feel like it’s melting on my face. So I would say this is a medium coverage I have not tried to make it buildable but being that it sets very fast I don’t know if I’d want to try that though. This foundation is really good for spring and summer time because it is so light weight and does not come off easly. I purchased the buff, natural and naked none of them matched me I went to Ulta to get my undertone went with Beige 240 The beigie has a nice pink undertone. The foundation is a Semi matte has to be set with a powder so that it could live up to the actual 8 to 9 hours I also use NYX Clear studio primer which works well with this foundation you can get a total of nine hours without it looking cakey or blotchy or oil breaking through, I use physicians powder to set it. If you are looking for a natural lightweight foundation this is for you it does not have flashback or white cast when taking pictures which is a plus!! I have used Revlon color stay, L’Oreal pro matte, Boots beautiful mattifying, NYX Total control foundation and out of all of these foundations I’ve used this is by far the best!! although Almay clear complexion one has a better coverage I will say that this is just as good!! Good for combination skin with oily T-zone, acne prone skin, sensitive skin. Once you use makeup remover, wash this off your face your face it feel very soft at least for me it does I think that it’s because of the vitamin E which helps a lot with my dark acne spots. I have not had any breakouts with this foundation but then again I never do with Almay!!!
NEF –
Great. Wish they had more shades.
This stuff is great. They discontinued my honey shade. And I can’t get the other shades to work. But this stuff is long lasting and great for oily girls.
mary grimler –
Best foundation I have used so far.
This Foundation has the same quality and coverage as Este Lauder. I have BOTH and will only buy this Almay going forward.
dorothy shaw –
Had to a little while for delivery but it was worth the wait fabulous foundation I’m very pleased as it not always easy to find but it was worth the wait
Kellbell –
Nice foundation but my daughter found it a bit watery.
annette mcclymont –
Was bought as a gift for my daughter who had purchased this item in America and loved it.
KC –
Fab product and seller
Kelly M –
Excellent quality makeup and my new go to foundation. I recently bought Nars foundation as I’ve loved that one but it’s $65.00. Egads… and it’s great but honestly, this Almay foundation is awesome, makes me feel like I’m wearing a more expensive foundation. It lasts all day and is so nice to wear. Will buy it from now on as long as they keep making it and the same formula. I have combination skin and sensitive but no breakouts or problems with this foundation. So happy to find it!